Keyword: marketing
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Reaching Different Markets

“I think like any new business, it’s a matter of just building it a little bit at a time and word of mouth, again, being the best thing that can get out and happen for you,” says John Twomey, …

“I honestly think marketing axe throwing, just because it’s such an unusual, different activity — I think it’s fairly easy to market it,” says Tom Jennings, who co-owns TommyHawks Axe House …

David San Paolo, co-owner of Redneck Nutz, says when they built their website, they thought customers would flock to it. When their orders were less than expected, they decided to try selling their …

“The more digital footprint you have, the greater vulnerability you expose,” says Dallas Nash, Senior Regional Manager with Dell. Nash says it’s almost essential to have social media pages for …

“We were pretty naive in believing if you build a website, you can sell anything,” says David San Paolo, co-owner of Redneck Nutz. San Paolo says you shouldn’t expect word of mouth and social …

“I think positivity and the vision that all things are possible is really important,” says Vanessa Brandt, Vice President/Managing Director - Account Service at Marlin. “I think if you’re a …

“Restaurants are a big form of entertainment here in the Ozarks and we want to make sure that every restaurant and every brand we’re doing offers some sort of entertainment aside from just …

How do you cope when project deadlines are looming? “I think one of the most important things we can all do is take a breath,” says Vanessa Brandt, Vice President/Managing Director - Account …

“It was almost like we shut down one company and we started a brand-new one.” says Nancy Bogart, Founder and CEO of Jordan Essentials. “That - 2007, rolling into the recession and everything …

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