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Building Your Base Through Social Media

Michelle Romero, owner of PKD Venue, says because of her busy schedule, using social media has helped her marketing efforts. Incorporating your journey, including struggles as well as victories, can …

Jennifer Leonard and Curtis Marshall, co-founders of Tie and Timber Beer Company, say pivoting to curbside service and opening their beer garden allowed them to serve customers while maintaining …

John Lopez, managing member with Old Route 66 Dispensary, says the pandemic hampered progress for their business. He says equipment delays for cultivators put the dispensaries on hold because of …

Abe McGull, attorney at law, says his military experience enriched his spirit by exposing him to different cultures. He says learning about culture helps you realize people are more similar than …

Todd Nielsen, chief strategy officer with JMARK, says the pandemic changed many philosophies about remote work. He says it’s important for companies to look forward and recognize challenges to …

Do you have a thirst for some higher education? Curtis Marshall, CEO of Tie & Timber Beer Company, recommends Beer School by Steve Hindy and Tom Potter. He says it’s great for partners and …

Curtis Marshall, CEO of Tie & Timber Beer Company, says he likes to ask if he’s being consistently challenged because it inspires him. Marshall is one of Springfield Business Journal’s 2020 12 …

John, Jason and Jeremy Chapman, owners of The Acoustic Shoppe, say their new space has helped them to create unboxing and demo videos of new products. They say the quality of content gives customers …

Rusty Worley, executive director of the Downtown Springfield Association, says though remote work is trending, they hope businesses will take advantage of downtown’s amenities. He says some of the …

Katherine Trombetta, spokesperson for the Missouri Job Center, says seasonal hiring is down slightly due to the pandemic. She says companies still need seasonal labor, but the types of jobs have …

Aaron Schekorra, public health information specialist with the Springfield-Greene County Health Department, discusses guidelines for small businesses to protect staff and customers while …

Curtis Marshall, CEO of Tie & Timber Beer Company, says success isn’t necessarily attaining the end goal, but the process of getting there. Be flexible, open-minded and check your biases. Marshall …

Are you holding back on marketing because of the pandemic? Independent consultants Mary Overbey, Damion Trout and Lucas Walker say that might be a mistake, but consider your ROI first. Duration: …

People sometimes joke that they’re being worked to death, but in some cultures it’s no laughing matter. Author and consultant Rosie Ward, Ph. D., says in Japan and China, death by overwork has …

Toni Robinson, president of Springfield NAACP, says leaders must listen to young professionals if Springfield wants to change its culture and retain them in the workforce. Robinson is one of …

Independent consultants Mary Overbey, Damion Trout and Lucas Walker say you must think beyond the scope of the goods or services you offer and find the extracted value for your customers. Ask them …

Author and Consultant Rosie Ward, Ph. D., says the “firms of endearment” are breaking the mold by nurturing culture and investing in employee training and well-being. Focusing on purpose over profit shows …

Gary Gibson, general manager of City Utilities, says the themes of individualism and doing right for the right reason from Ayn Rand’s The Fountainhead have stayed with him over the years. Gibson …

Kirk Baumann, team member experience manager with O’Reilly Hospitality Management, says community outreach is critical to organizational culture. He says doing the right thing builds engagement …

Author and Consultant Rosie Ward says some wellness programs focus heavily on biomedical risk factors and lower premiums to incentivize behavior. She says repositioning wellness programs to be a part …

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