Keyword: Technology
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Key to Virtual Meeting Success

Technology business consultant Mackenzie Scherer says many perceive virtual meetings as a barrier. Scherer says the opposite is true. People are more comfortable engaging in a digital environment, …

Todd Nielsen, chief strategy officer with JMARK, says the pandemic changed many philosophies about remote work. He says it’s important for companies to look forward and recognize challenges to …

Chelsey Bode, president of Pearson-Kelly Technology says they espouse the concept of work life integration as opposed to balance. She says they don’t mind when employees take time for family as …

Jordan McAdoo, software engineer with StitchFix, tells features editor Christine Temple she loves the creativity and problem-solving areas of her job and why she’s passionate about getting women …

If you’ve had problems with video conferencing, there are plenty of other apps you can try. Technology business consultant Mackenzie Scherer recommends using Messenger Rooms or Webex, depending on …

Chelsey Bode, president of Pearson-Kelly Technology says she and her father had honest discussions and brought in business coaches to talk about succession planning for their business. She says …

Technology business consultant Mackenzie Scherer says social media sites are making e-commerce easier. She says Facebook Shop and Instagram Shop give you the benefits of having an e-commerce site and …

Chelsey Bode, president of Pearson-Kelly Technology says the dynamic of managing a generational business with her father is interesting. She says the difference in experience and viewpoints are …

Technology business consultant Mackenzie Scherer says it’s more important than ever to use services like Google My Business. You can post COVID related news and geotagged photos which help …

Chelsey Bode, president of Pearson Kelly Technology says she never expected to be part of a generational business. Her father, Mike Kelly, started the business when she was in college. Bode intended …

Technology business consultant Mackenzie Scherer says e-publishing and posting on social media can help establish your expertise. When people see the depth of your knowledge, they will accept you as …

Jason, John and Jeremy Chapman, owners of The Acoustic Shoppe, say they have always sought ways to continue growth, first as a band, now as a business. Updating music lessons to include online access …

Chelsey Bode, President of Pearson Kelly Technology says low rural bandwidth has hampered remote work for some employees during the pandemic. She says a lighter workload on office equipment allowed …

Technology business consultant Mackenzie Scherer says each social media platform is suited to a specific audience and media type. Knowing your audience demographic and whether you want to blog, show …

Technology business consultant Mackenzie Scherer says too many social media posts can be counterproductive for your business. Biweekly website updates help with Google searches, but always announce …

Michael Wehrenberg, president of Wehrenberg Design Company says the “The 4-Hour Workweek,” by Timothy Ferriss opened his eyes to new possibilities. He says Ferriss’ work was influential in …

Richard Ollis, CEO of Ollis/Akers/Arney, says they’ve had a business contingency plan in case of things like fire or natural disasters. He says with the technology in place, they were able to …

Wayne Dipper, Chief Operating Officer and co-owner at KPM Technology, says don’t think you’re too small to be hacked. Though major retailers and other large businesses have recently been …

Wayne Dipper, Chief Operating Officer and co-owner at KPM Technology, says you must remember that anything you post to social media can come back to haunt you. “I know for a fact that before I ever …

Learn how customer surveys and the Amazon business model inspired Curtis Millsap to find technology to give his customers a better Community Supported Agriculture (CSA) program experience at Millsap Farms. His intention was to create a better product for his customers, but discovered it also opened up new markets for the small family-owned agribusiness.

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