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Unboxing Customer Confidence

John, Jason and Jeremy Chapman, owners of The Acoustic Shoppe, say their new space has helped them to create unboxing and demo videos of new products. They say the quality of content gives customers …

Rusty Worley, executive director of the Downtown Springfield Association, says though remote work is trending, they hope businesses will take advantage of downtown’s amenities. He says some of the …

Technology business consultant Mackenzie Scherer says social media sites are making e-commerce easier. She says Facebook Shop and Instagram Shop give you the benefits of having an e-commerce site and …

Jason, John and Jeremy Chapman, owners of The Acoustic Shoppe, say though the pandemic caused a financial downturn, they’ve turned hardships into advantages. Utilizing the PPP loans, focusing on …

Jason, John and Jeremy Chapman, owners of The Acoustic Shoppe, say they have always sought ways to continue growth, first as a band, now as a business. Updating music lessons to include online access …

Jason, John and Jeremy Chapman, owners of The Acoustic Shoppe, decided to look for opportunities when the pandemic forced them to temporarily close shop. They chose to focus on online sales and …

Rob Keck, Director of Conservation at Bass Pro Shops, says whether it’s a child negotiating with their parents for an allowance or partnering with some one to meet a goal, we all make deals. Keck …

Don’t procrastinate. Rob Keck, Director of Conservation at Bass Pro Shops, says his great-uncle Bill told him to never put off anything he wanted to do. “That’s something that has inspired me …

“I think if one doesn’t make mistakes, they’re not learning,” says Rob Keck, Chairman of the Board at Wonders of Wildlife National Museum and Aquarium. Keck believes most successful people …

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