Persistence Pays Off To Earn High Profile Retail Contract

Jamie Kinkeade noticed most of the women in her fitness classes at The Studio were wearing Lululemon. She knew her clients were driving to Kansas City to purchase the brand, so she approached the athletic apparel company to stock their merchandise in her store, The MVMNT. They said "no" at first because they were not looking to expand into the Springfield market, but her persistence paid off.