Social Media Optimizes Message Reach
Mike Coonrod, sbjLive Producer

Social Media Optimizes Message Reach

Posted online

“With social media today, it’s just like you have your own news channel. That’s the way I look at it. You have the ability to put out any message that you want to, to people who care about hearing it,” says Kaitlyn McConnell, Media Relations Manager at CoxHealth. McConnell says when you have something to share with your audience, look for the most creative way to share it. Find ways to engage your audience. McConnell is a Springfield Business Journal 2019 40 Under 40 honoree.

Duration: 0:54

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